qplum: Offering dynamic investment plans

March 16, 2017 12:14 PM

Tell us a bit about your company and what it does.
qplum is a digital investment advisory firm that offers A.I. based investment plans to help individuals and families with their personal finances. We have combined our years of experience in high-frequency trading along with traditional portfolio management to come up with an A.I. first way of managing money in a thorough, efficient and transparent manner.

How is it different than other companies in the same space?
We understand that anyone today has a lot of choices when it comes to finding a financial advisor.

Our aim is to be:

·      Thorough (we want to find every opportunity to make more money for our clients),

·      Efficient (keep costs low) and

·      Transparent (develop a long lasting relationship with you as a service provider).

Our biggest differentiator is our asset management techniques. You simply cannot get access to these strategies unless you are investing through a private wealth management group or directly in hedge funds and even then, you cannot beat our fee structure and transparency.

Beta investing is not enough today with so many people concerned with valuations in the stock market and in the bonds market. Our strategies are a combination of long-term outlook and short-term opportunities. For example, we rebalance daily, which alone can add up to 2% alpha in a year. We use many established A.I. based methods in strategy construction.

Our in-house trade execution and structural risk management in all portfolios have been a huge technological advantage for us compared to other online advisors.

What is your revenue model? How will the company make money?
We offer holistic planning for free through different channels. We charge a flat fee as a % of assets under management once the clients are invested.

Who is your target market? How big is the opportunity?
We want to be a solution for medium to high net worth individuals and family offices. The alpha seeking investment size is around $6 trillion in the United States. That would broadly include family offices, households and individuals who are actively searching for better ways to invest.

Why are you and your team capable of succeeding?
We have a clear mission, to make investing a utility. The biggest reason for our optimism is our commitment to this vision. Our founders have a lot of expertise in portfolio management, high-frequency trading, Machine Learning / AI and technology. Mansi has been one of the most profitable traders in short-end interest trading in Bank of America, Merrill Lynch, and most recently she was managing $100 million at Brevan Howard. As the CEO of the company, she brings organization and focuses on our way of working. Our other co-founder and Head of Strategy Development, Gaurav, started with $10,000 in 2005 at a high-frequency trading firm, Tower Research Capital and within eighteen months, his strategies were making half the money. He was the youngest partner in the firm. He started his own global trading firm in 2010, which trades in virtually every exchange. Both Mansi and Gaurav did not need to do this. They chose to quit lucrative thriving careers to pursue their passion of bringing method and science to investing for everyone. They wanted to break down the barriers of knowledge that prevent investing from becoming a fair utility to all of us.

What is your company’s next target/milestone?
Our next milestone would be to reach $100 million in assets under management.

Can you tell us one unusual fact about your company? 
When we moved into our new office, everyone was very excited to add small touches. The one thing that almost everyone instantly agreed to was to having the Schrodinger's cat decal in our conference room. We show the equation and then the whole experiment where the cat is alive and dead as a decal!

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